Social media is the place people go to for staying connected, entertainment, and to learn about new things. According to Pew Research, seven out of every ten Americans will use social media as a way of connecting. These figures show that social media is one of the best ways to attract visitors to your website. [...]
More people are using the Internet than at any other time to learn about a business and what you do. Many times they will conduct a local search on their cell phones to find a particular business offering the products and services they want. According to Google, 76% of all people that are doing a [...]
Web design is critical for the success of your site. Statistics show that you have two to five seconds to make a good first impression, otherwise, the visitor will close the window and go to another website. The most critical part is designing your website so it produces and gets you more positive results. Here [...]
The Internet is one of the fastest-growing mediums out there. Statistics show that there are 6 billion people with access through their cell phones, computers, and tablets. These changes mean that you must adapt how your business is promoting itself to customers. Here are some of the most popular forms of online marketing in Delray [...]
More people are using social media and as a result, more popular social platforms are being created. Don't be overwhelmed by the proliferation of new social media platforms - see this as an opportunity to create social media marketing campaigns to increase brand awareness and user engagement. What exactly does that entail? Several different efforts, [...]
If you own a business, you have probably heard of the term “search engine optimization” or its acronym “SEO.” Maybe you don’t know much about search engine marketing (also known as digital marketing), but you probably know it’s important for businesses to succeed today. As a beginner, you may feel overwhelmed because there's so much [...]
The increasingly popular app, TikTok, has brought overnight fame to many users – literally. To jump on this bandwagon, all you need to get started is your cellphone and the app. As a small business owner looking for new ways to grow brand awareness, you have probably wondered whether TikTok is worth the effort. And, [...]
Reviews are important because they provide valuable information about businesses. They also influence consumers' buying decisions. Sometimes, customers aren't happy, and they'll leave negative reviews. Here are seven steps you should take if you want to fix a bad review. 1. Keep Calm There's no need to panic! Stay calm, and try not to react [...]
More than 50% of consumers turn to the internet when they need to find local businesses. This includes those that provide specialized products and services, such as doctors, accountants, dentists, and others. With all the options available online today, it’s more important than ever to put your small business on the map. That way, your [...]
The Internet has become a powerful tool for businesses to reach customers. Many companies now rely heavily on websites to promote their brand and sell their goods or services. There are several ways to develop a website. Some are free, some require payment, and some are expensive. If you want to create a professional-looking website, [...]
